Every new venture begins in much the same way as any other; an idea begets a business model and, with hope and anticipation, a business is born. It's what follows the launch that truly determines the outcome. Many will fail quickly, some will enjoy a high level of success and the rest will at best see a mediocre life. "With such enormous chances of success it's hard to understand why any sane human being would aspire to entrepreneurship" says JT Crawford, President of the Parari Group.
"Once you have tried and experienced even moderate success, it is easy to see why we do it."
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